The Most Popular Skincare Trends of 2020

Putting a lot of investments in our skincare is probably one of the best things we can do for ourselves. First of all, our skin condition is always considered the baseline when it comes to our fashion sense. Plus, having good skin helps a lot towards our self-esteem and confidence.

With that said, let’s take a look at the trendy skincare routines, products, and innovations of 2020. Now let’s get started!

Zero-Waste Beauty Products

Spreading awareness towards certain environmental causes is currently easy, thanks to the rise of social media and the internet. The beauty and cosmetics industry also chip into this thought. That’s why we’ve seen a rise when it comes to the number of beauty products that show little to no waste. That translates to products with little or no plastic packaging at all.

People surely made their financial advisors proud with this plan because of certain reasons. It is good for any cosmetics company since they save a lot when it comes to the cost of their packaging. That’s on top of promoting good intentions towards our environment by providing fewer waste products on the market like plastics.

Green Products

Consumers nowadays are fond of natural products, and that also applies to skincare merchandise. After all, people nowadays most likely use their credit cards for green products. The greener, the better.

With that said, consumers steer away from any strong or synthetic chemicals such as phthalates, parabens, strong alcohols, dyes, and even unnatural fragrances. If you are running a beauty and skincare company, it is best to put up some money on finding new and natural products on your shelves.

The Rise of Retinol

Nowadays, many skincare products add a little dose of retinol in their mix because of the anti-aging benefits it provides. Even some of the green and natural products out there utilize this and found success in that regard.

However, not all women are free to use retinol products, especially for women who have a bun in the oven. If you are anything but pregnant, you should probably put your money management skills on the line and get yourselves some skincare products with retinol in the mix.


We discussed earlier that most cosmetics companies are going green and put a lot of effort into cutting down their use of plastic and other non-biodegradable products. One of the viable options they come up with would be refillable products.

The refillable cosmetic products are currently one of the hottest trends of 2020, and many companies followed the footsteps of brands such as Beauty Heroes in this regard. Who knows, maybe many startup companies will put a lot of investment in these techniques.

The Rise of Toners

A lot of people didn’t initially ride well with the idea of toners up until they saw the stunning results themselves. Now, they cram their shopping carts with all their orders of toners using their credit cards. That means toners play a part in the cosmetic trends this 2020. Well, we can see that coming a mile away.

Toners are known to rejuvenate our skin while getting rid of those nasty dead skin cells. It also keeps the pH level balance of our skin’s surface.

Non-Chemical Sunscreens

The sun can be a double-edged sword for people taking care of their skin to the next level. It provides a crucial vitamin E that’s always good for our skin. However, it can also cause premature aging if we are exposed to the sun to a certain degree.

Good thing, there’s a lot of manufacturers that opt for natural sunscreens that are both effective and chemical-free.